The Design Committee (DC) plays a key role in shaping the physical image of Main Street as a place that is attractive to shoppers, investors, business owners, and visitors. To succeed, your committee must persuade fiercly independent business and property owners and civic leaders to adopt a specific approach–and an ambitious agenda–for physical improvements to buildings, businesses and public inprovements by:
Learning about downtown design-to become an “expert” on your district’s distinctive character
Holding Meetings-to discuss downtown design issues, develop strategies, brainstorm ideas and incentives
Click here to download a Promotions Committee Brochure
Making design recommendations-to help owners make improvements to storefronts signs and window displays
Visiting building owners-to talk about their buildings, discuss design assistance, act as a resource during rehab projects, and help them use incentive programs
Acting as a liason- to bring Main Street’s message about good design to building owners, financial institutions, architects, the media and the public
Educating others about good design-enhancing the image of each business as well as what it means to downtown’s image and success
Providing good design advice-encouraging quality improvements to private properties and public spaces
Planning Main Street’s development-guiding future growth and shaping regulations
Organizing projects-to develop design guidelines, financial incentives, protective ordinances and downtown planning projects
Administering the design review and approval process-to ensure that financial incentive programs are used for design changes.
Focus:
1. Building Renovations
2. Physical Improvements
- Streetscape
- Banners
- Signs
- Ornamental Decoration
3. Planning and Zoning
4. Parking and Transportation
5. Visual Merchandising
6. Graphics