When you walk into On The Rocks there are about a million reasons why you might feel great being there. It’s the smiling faces greeting you as you walk in, it’s the modern displays, the bold black interior complimented by the crisp lighting, it’s the whole package, really. The amount of vibrancy and sparkle in the jewelry cases is impressive and it matches the personalities of the business. On The Rocks isn’t your traditional jewelry store and Darin and Marisa Olson are not new to being downtown Sheridan business owners or to the jewelry, gem, and rocks game. On The Rocks opened in 2010 on 1st Street and relocated to Main Street three years ago, Darin and Marisa love being in downtown Sheridan. Darin works on the jeweler side of things by doing sizing, setting, and maintenance in-house. Marisa is a certified gemologist and a genuine lover of beautiful and unique things. On The Rocks was created to cater to customers looking for jewelry that is something more unique and less “out of the box.”
Tess Lannan, a sales associate at On The Rocks, said of the store, “We carry funky options that break away from the average look and feel of basic jewelry.” Tess has been at On The Rocks since 2012 and has a passion for rocks and gemstones. Tess loves helping customers create custom pieces and specializes in helping people design the perfect piece of jewelry. “You get to know customers when you create custom pieces around their lifestyles and needs. We take the time to understand what the customer wants and we enjoy taking on challenges,” Tess glowingly added. She specializes in custom pieces but does a little bit of everything around the store. “My favorite thing is when someone brings in an heirloom diamond or gem and wants to put new life into the piece”. On The Rocks has amazing talents to help you with whatever your heart desires in jewelry. Speaking of heart’s desires, the collection of bridal pieces is fully stocked and ready to pick from. If you’re looking for something a little different, but stunning and super sparkly, look no further than On The Rocks!